Many small business owners wonder…Why do I need SEO?
The answer is simple, people search all day every day for billions of subjects.
that’s right Google processes 3.5 billion searches each day.
SEO helps put your website in front of people when these internet searches happen. This is helpful to your business for two reasons.
The first reason is that it gives you the opportunity to answer customers questions.
Many people research products and services before they buy something.
They want to know about quality, prices and various options.
They also want to know how a product or service will satisfy their pain points.
Why not get those answers from you.
By being present in the research phase, you establish your company in the researcher’s mind. Turning potential customers into real customers. Don’t miss out on that opportunity!
The 2nd way that SEO helps your business is by getting your product or service to show up first when customers search to buy. This helps to put your website in front of consumers in a much more organic and natural way.
Remember 95% of people stay on page 1 of their internet search.
That’s a lot of money for businesses on page 1 and not a lot for everyone else.
So when someone searches for a product or service you provide, your website needs to show up before your competitors.
SEO is the purest form of direct marketing. People search and you’re there to fill their need.
No flashy ads or sales cliches, just your website ready and waiting to serve the customer.
Hopefully, you are starting to see how SEO helps your business. But simply having a website and selling great products or providing great services doesn’t guarantee you’ll outrank your competitors in the search results.
That’s why you need SEO.
Your website must be built to cater the search engines and your website must have a strong reputation online. SEO helps your website satisfy both of these requirements and helps show search engines that your worth putting on page one.
A solid SEO strategy can take your website from page 100 to page 1.
Infinitely increasing your chances of being found by potential customers.
Doing proper SEO will take consistent effort, continual monitoring, and constant refining but we’re here to help.